I lied to you Wednesday 😂

I sent you an email on Wednesday night saying...

"Tomorrow, I'm walking away from it"

I was talking about a guide I've been selling called the Every Day Pay Day.

Then I said "Jax launches tomorrow!"

Then Thursday came...

And I didn't launch Jax.

Because Every Day Pay Day kept fu*king selling. 😂

I had a $824 day yesterday.

$668 came from Every Day Pay Day.

$156 came through The Offer Wizard™ funnel (I'm selling that with IG ads)

And over the last 7 days, I've generated $2,604 and I am not selling anything more than $27. Kinda wild to think about 9and the buckets of cash I'm leaving on the table 😭)

So I've spent the last couple days wrestling with a question I wasn't expecting...

Am I simplifying my business...or am I about to make the exact same mistake I've made before?

I've got a bad habit (ok, I have 70-11 bad habits)

I find something that works.

Then I get bored. Or distracted.

As Hormozi says, the woman in the red dress walks by.

And instead of squeezing everything I can out of what's already working...

I chase something else.

I sold The Offer Wizard™ 657 times last December ($7,846.25).

Ya know what I did in January?

I PIVOTED!

I'm kinda having deja vu right now.

I have something that's working, and kinda trying to tell myself I should stop selling it.

Self sabotage is a real MFer!

I almost killed a successful thing because I thought simplicity meant having fewer things. I was WRONG. Simplicity means every thing has ONE clear job.

Here's what I've realized...

I don't have to choose.

Every Day Pay Day and The Offer Wizard™ can both have a place in this business.

They're my First Base Offers.

Different ways to get someone off the sidelines and actually moving in a direction/selling something.

Then there's Jax.

Jax is where we build the damn business.

So no...

I didn't launch Jax Thursday like I told you I would.

I missed my own deadline.

The success of Every Day Pay Day fu*ked with my head and forced me to rethink how all these pieces fit together.

Now I know.

And Monday...

Jax launches.

No more moving the date.

YOU GOT THIS 🙌

In your corner,
Adam